Sicilian fashion goes global: Ice and Confartigianato join forces to help businesses
The article discusses the upcoming Sicilian fashion week, where artisan businesses on the island are being prepared to expand into foreign markets and internationalize their brands. The Ice (Agency for the promotion abroad and internationalization of Italian companies), in collaboration with Confartigianato Enterprises Sicily, has organized a training program to help these businesses prepare for the event in June. The initiative is aimed at artisan companies and small and medium-sized businesses in Sicily, many of which already have a solid foundation in place. The training will help these companies better promote themselves and engage with international buyers. President of Confartigianato Sicily, Daniele La Porta, emphasizes the importance of strengthening relationships with foreign markets through this training. The article includes interviews with key figures involved in the program.
La moda siciliana alla conquista dell’estero: Ice e Confartigianato insieme per aiutare le imprese
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