Sisa Sicilia: quality in service for customers

Last Updated: November 29, 2023

Giuseppe Sammaritano, CEO of Sisa Sicilia Spa, shares the story of his entrepreneurial journey, from starting a small detergent shop in the mid-80s to consolidating a network of over 180 affiliated stores. After taking over the Sisa brand and relaunching it in 2018, he has continued to expand the company’s reach, including adding 90 new affiliated stores in Campania in 2023. Sammaritano also highlights the involvement of family members in the business, with plans for a new 5,000 square meter facility for meat processing as the next step in the company’s growth. He emphasizes the importance of determination, reliable collaborators, and perseverance in achieving success and encourages young Sicilian entrepreneurs to consider their ideas within the region before emigrating. Despite the challenges of the current economic climate, Sammaritano’s commitment to providing quality and affordable products to the community remains unwavering.